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Keertan Menon

Founder & Managing Partner LPX Partners

Keertan Menon is Managing Partner of LPX Partners, the investment and advisory arm of Logistics Plus. 
He leads the firm’s global investment activity, with a particular focus on Asia Pacific, across the broader 
supply chain industry, from physical AI to logistics technology and trade infrastructure, alongside 
opportunistic, later-stage critical infrastructure deals of strategic value to Logistics Plus and its global 
partners. He also oversees Logistics Plus operations across the Middle East and North Africa (MENA) and 
Central Asia.

Before LPX, Keertan was a Partner at Singapore-based Sansa Advisors, where he led a number of 
successful exits across Asia, Africa, and the Middle East, including the sale of One Animation to Moonbug 
Entertainment in animation, the sale of Hivestack to Perion in digital out-of-home advertising technology, 
and the exit of Oolo to AppsFlyer in marketing analytics.

Earlier, he was a private equity investor with Cerberus Capital Management, an alternative investment 
firm managing approximately $65 billion in assets, where he worked on transactions throughout emerging 
and frontier markets, including Mongolia, Southeast Asia, and the Middle East. These included 
investments in telecommunications and consumer goods businesses of Mongolia’s MCS Group, one of the 
largest private equity transactions in the country’s history, and the acquisition of the former Hanjin 
shipyard in Subic Bay, Philippines, a 300-hectare industrial site now home to the Philippine Navy, HD 
Hyundai Heavy Industries, and SubCom.

Keertan completed National Service with the Republic of Singapore Navy before pursuing his finance and 
investment career. He began his career at OpenOcean, a pan-European venture capital firm founded by 
one of the co-founders of MySQL, where he focused on early-stage enterprise software deal flow in 
Europe.

He holds a B.A. (Hons) in International Relations from the College of William & Mary and the University of 
St Andrews. He is fluent in English and French, and is based between Dubai and Singapore


Event Agenda Sessions

Ask the expert: China in focus

China remains central to Asia’s project cargo market as a manufacturing base, exporter, investor and source of vessel capacity. However, production and module fabrication are expanding in Southeast Asia, tariffs and geopolitical tensions are complicating established trade flows, and limited visibility over Chinese carriers’ fleet and market strategies is creating new questions about capacity and competition. 

A project logistics expert joins a senior industry representative to test some of the industry's biggest assumptions about China's role in Asian project cargo, bringing together China expertise with a wider regional perspective. Where are Vietnam, Thailand and Batam building credible alternatives to Chinese production, and where do they remain part of a China-centred supply chain? How are Chinese investment, carrier strategies and Middle East disruption affecting sourcing, routing and risk? The discussion will provide a clearer view of the commercial and operational decisions ahead. 

Wednesday 18 November 11:00 - 11:30 Breakbulk Voices Stage

Add to calendar 11/18/2026 11:00 11/18/2026 11:30 Ask the expert: China in focus

China remains central to Asia’s project cargo market as a manufacturing base, exporter, investor and source of vessel capacity. However, production and module fabrication are expanding in Southeast Asia, tariffs and geopolitical tensions are complicating established trade flows, and limited visibility over Chinese carriers’ fleet and market strategies is creating new questions about capacity and competition. 

A project logistics expert joins a senior industry representative to test some of the industry's biggest assumptions about China's role in Asian project cargo, bringing together China expertise with a wider regional perspective. Where are Vietnam, Thailand and Batam building credible alternatives to Chinese production, and where do they remain part of a China-centred supply chain? How are Chinese investment, carrier strategies and Middle East disruption affecting sourcing, routing and risk? The discussion will provide a clearer view of the commercial and operational decisions ahead. 

Breakbulk Voices Stage Asia/Shanghai